Andrew DaSilva, Head of The Travel Team – MediaCom

I am the Head of The Travel Team (T3) at MediaCom Sydney and am lucky to work with so many brilliant people and clients. The work our team does extends beyond media planning and buying to full service creative, content production, TV show production, data modelling, analytics, data management platforms, digital innovation and consulting. Previously, I was a Planning Director for the Westpac Banking Group, Foxtel and VW. While at MediaCom, I have worked across the entertainment, pharmaceutical and media verticals.

I have been a part of the Australian MediaCom Behaviours programme since I started in 2010 and have helped recently launch the new MediaCom Behaviours at a Global, APAC and National level. I visited Shanghai to launch their programme in January this year. We’ve now rolled out the programme nationally and have seen churn rates drop, staff satisfaction grow and helped develop a new celebratory culture. I’ve been part of the team that has developed the national business plan and am head of the junior management team that reports to the executive committee. I also sit on the national marketing and PR committee and help inform our internal and external communications.

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